STORE BRAND & PURCHASE INTENTION OF STUDENTS IN KENULE BEESON SARO-WIWA POLYTECHNIC, BORI.  

2021-10-21
This study empirically examined the relationship between store brand and purchase intention of student in Kenule Beeson Saro-Wiwa Polytechnic, Bori.

THE IMPACTS OF SOCIAL MEDIA ON THE LIFESTYLE OF YOUTHS (A CASE STUDY OF RIVERS ST ATE UNIVERSITY)  

2021-10-21
The study is on the impact of social media on the lifestyle of youths (A case study of rivers state university)

ROLE OF PUBLIC RELATIONS IN THE CAMPAIGN AGAINST CULTISM IN TERTIARY INSTITUTIONS IN NIGERIA (A CASE STUDY OF KENPOLY, BORI)  

2021-10-21
The research basically examined the role of Public Relations in the Campaign Against Cultism in Tertiary Institutions in Nigerian using Ken Poly as a study.

SERVICE CONVENIENCE AND CUSTOMER PATRONAGE OF SELECTED BANKS IN PORT HARCOURT  

2021-10-22
The purpose of this study is to empirical/y examine the relationship between service convenience and customer patronage of selected deposit banks in Port Harcourt, Rivers State. The study adopted a ...

STOCK MARKET OPERATION AND REAL SECTOR PERFORMANCE IN NIGERIA  

2021-10-22
The main objective of this study was to examine the impact of the stock market on the real sector performance in Nigeria.

THE IMPACTS OF SOCIAL MEDIA ON THE LIFESTYLE OF YOUTHS (A CASE STUDY OF RIVERS STATE UNIVERSTY)  

2021-10-22
Participation with technology for Social Purposes has become the mainstream communication method for many people in the past several years. In particular, youths in tertiary institutions have adopted these forms ...

THE IMPACT OF VIRAL MARKETING ON THE SALES PERFORMANCE OF INSURANCE COMPANIES IN PORT HARCOURT  

2021-10-22
he main objective of the study is to examine the impact of viral marketing on the sales performance of insurance companies in Port Harcourt. The study employed the survey research ...

WORK-LIFE BALANCE AND EMPLOYEE PERFORMANCE IN BUSINESS ORGANIZATION IN NIGERIA (A SURVEY OF SELECTED COMMERCIAL BANKS IN PORT HARCOURT)  

2021-10-22
The study examined the work life balance and employee performance in business organization in Nigeria. The objective of the study are to examine the relationship between time management and employee ...

THE PRESS AND SENSITIZATION OF THE PUBLIC ON FAKE DRUGS: AN EVALUATION OF THE COVERAGE OF NAFDAC BY THE NIGERIAN PRESS  

2021-10-22
The study examined the press and sensitization of the public on fake drugs in Nigeria: an evaluation of the coverage of NAFDAC by the Nigerian Press.

ADVERTISING COPY INFLUENCE ON CONSUMER'S MESSAGE RECALL (A CASE STUDY OF MTN PRINT ADVERTISINGIN BORI METROPOLIS)  

2021-10-22
This research investigated the advertisement copy influence on consumer message recall. A study of MTN print advertisement in Bori metropolis.